VCDII

Rationale In this examination of inequality, I wanted to shed light on rising rent and house prices forcing families with children to live in subpar homes like cars. The slogan of “There’s no place like home” tempts the reader with warmth and familiarity, sadly juxtaposed against the depressing images of children living in cars. This poster is an appeal to the observer’s wehi or pathos. Through the use of bleak colours and a nod to John Bauer’s illustration style, I wanted to evoke a feeling of coldness, dampness, and generally down and out feelings. In the second poster, the text and illustration is laid over a crumpled piece of paper symbolising a throwaway issue, or throwaway people.   A bright background makes the poster eye-catching, while the small car cowering in the bottom of the page reinforces the feeling of insignificance of the car-dwellers, and elicits pity from the viewer.

Tuesday Making Last night and today I was making up finals and doing the final test prints of the poster before sending to the printer These are my two posters:

Today in class we had one on ones with caroline and fay. I got further feedback on my posters. Fay really didnt think the blue one communicated the issue at all so ive gone back again to revisit the original blue boy sitting on the tires. Fay said it looked like the "the cover of a 1948 book on interior design" so.... its a no for this concept.. On the plus side I like the colour palette. And it was good to see poster designs by Alvin Lustig for future reference. This is a mock-up i made during class today after the fail above and im super pleased with it. Its simple yet envokes pretty strong pathos. Using the relationship between my tagline and the usually happy drawing from a child. I think the juxtaposition between them is effective yet simple... So today I worked on a few different iterations and will finalise one by printing tomorrow.

Last session fay encouraged me to look at Alvin Lustig and create a poster inspired by him... I had a little bit of a weird out and created this.. needless to say it was not well received and i dont like it either... scrap it. Im over thinking it all and feel like that poster Keep it simple. Its been alittle overwhelming trying to make sure my poster has visual rhetoric without being too complicated.

Today was the interim feedback session: Overall I felt the feedback was.. not encouraging. My posters dont seem to be communicating my issue as well as first thought. The illustration Ive done for the book cover one is just not working as its not really the style i was going for... cant seem to nail that part and the blue one is just lacking something.  After talking to fay she really re-inforced this and encouraged me to let the book cover one go. Which I have done now... Instead im going to work on concepts based around the blue one and develop that further.

08.09.17 making further poster designs today. these are two that im happy with. still happy with the "housing crisis annual" one from initial feedback session - just have to think about if im happy with doing the illustration side of things or if it will be too time consuming. In class we went through an exercise looking at different uses of the head image and the heart image. I did find this helpful as it showed that you dont always have to be so straight forward with iconography. Ive also started thinking about the text/image relationship. I think some stronger concepts that I liked before the initial feedback session were the ones that said "home sweet home" - perhaps look into that further.

07.09.2017 FURTHER CONCEPT CRITIQUE Making, critique Playing on the idea from one of my interim crit concepts of "playing house"  I have created 4 new concepts. We had 1 on 1 crits with Fay and Caroline and they both agreed that they like the blue with the rain drops and the one directly above that. We all agreed that the strongest concept is the one that I initially showed witht he fake "book cover" from the interim. From here i will further develop the blue one with the rain drops and the "book" one.